2025 State of Programmatic Report
The media landscape isn’t just shifting - it’s transforming and evolving in real time. Advertisers can no longer rely on a single, one-size-fits-all currency. They need measurement... Read more
Local Is Where Currency Begins
The Rise of AI Tools: A View of U.S. Consumer Adoption and Application
Cricket Lights Up Mobile Screens
Fall Audience Guide
Fast Facts: 2025 Eurovision Song Contest on Social Media
Consumer AI Tool Usage
Consumers set up a blockbuster holiday season at the Box Office
The State of the Global Summer Box Office
Concert Movies Sing at The Box Office!
To have two concert films, “Renaissance: A Film by Beyoncé” this past weekend and the mid-October debut of “Taylor Swift: The Eras Tour,” both topping the weekend box-office chart in a single year is...
Thanksgiving Leftovers Are a Treat at the Box
Live from Miami at Showeast!
A Very Swift Episode
A Swift-centric special episode finds Paul & Mike pondering this weekend’s results with a clear front runner for the top spot on the chart.
The Box Office Continues to Ebb and Flow
The Nun II, a Horror Habit, All Lead to a Swift Response
Representation in media: Taking a cue from #BillionGirlSummer
National Cinema Day and the $4 Billion Summer